Carwiser Adds Critical Recall Data to its Offering through a Partnership with Recall Masters
Company drives much-needed dealership service revenue by facilitating recall repairs that come at no cost to private-party vehicle sellers
Laguna Hills, CA, May 18, 2020 — Recall Masters, Inc., the nation’s leading provider of automotive recall solutions, announced a long-awaited partnership with Carwiser, a data and technology developer that connects in-market vehicle sellers with potential buyers, namely online and franchise dealerships. With the inclusion of recall data, the company is now able to check for-sale-by-owner vehicles for unrepaired recalls, reach out to their owners and schedule repair appointments with client dealerships. The offering comes at a time when franchise dealerships are searching for revenue and consumers are hesitant to spend. Recall repairs come at no cost to the vehicle owner, as dealers work with the manufacturer for reimbursement.
“The team at Carwiser comes to market with a much-needed solution for both dealerships and vehicle owners,” explains Christopher Miller, CEO of Recall Masters. “Millions of vehicles with dangerous recalls exchange hands every month, leaving unsuspecting vehicle shoppers in the dark, placing dealerships at risk for product liability lawsuits and forcing sellers to accept less-than-ideal vehicle valuations. Our partnership with Carwiser closes that gap in knowledge. They also go a step further, connecting vehicle owners with factory-authorized dealerships who can repair those vehicles at no cost to owners. We’re so proud to include Carwiser among our impressive list of automotive industry clients who want to safeguard consumers from dangerous recalls.“
During the COVID-19 pandemic, many dealerships are going to great lengths to secure service revenue by retrieving vehicles from the driveways of consumers too fearful to leave their homes. The demand for used cars has also dipped in the past few weeks due to shelter-in-place restrictions, requiring owners eager to sell their vehicles to attend to those recall repairs if they desire a more favorable selling price. With recall data integrated in their solution, Carwiser can better serve both dealerships and consumers.
“The data Recall Masters provides helps us get these vehicle owners into the dealership at a customer acquisition rate not available through other means,” details Patrick J. Howell, Carwiser’s CEO. “Not only do dealerships see revenue from the factory for recall repairs, but the interaction with consumers is leading to additional service repairs and vehicle sales. It’s not the original intent, but a pleasant byproduct of taking care of the customer during their moment of need. Our client dealerships are amazed at the results and the quality of the customer interactions. More importantly, these experiences are exactly what consumers are desperately searching for.
When faced with a recall, most vehicle owners don’t know how to rectify the matter. It’s no wonder that 1 in 4 vehicles on the road today have an open recall. Couple those frustrations with a scenario where the vehicle owner, who is anxious to sell their vehicle, learns that an unrepaired recall significantly reduces the value of the car. As an industry, we can do better. By providing a desirable and simplified solution for consumers, Carwiser helps dealerships realize service revenue and, if the consumer desires, entertain a new vehicle purchase. Everyone wins. This partnership couldn’t come at a better time for consumers and our dealership clients.”
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About Recall Masters:
Recall Masters is the leading provider of automotive recall solutions, using data, technology and communications to connect dealerships and manufacturers with owners of affected vehicles. The company is dedicated to helping automakers and their dealers expedite the repair of recalled vehicles, making the roadways safer for everyone. Greater recall awareness and proactive recall management helps automakers protect their brand and build trusting relationships between automotive dealers, rental car agencies, auto auctions, auto industry affiliates and consumers alike. Recall Masters is a privately-held company based in Laguna Hills, CA. For more information, please call (888) 651-4480, email info@recallmasters.com or visit recallmasters.com.
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About Carwiser:
Carwiser provides consumer hand-raiser and private party sellers with a consumer “hub” to offer a variety of services, namely multiple competing dealer offers for their vehicle. Not only do we help these vehicle owners sell their vehicles, but we’re also scheduling facilitating new vehicle purchases by connecting them to franchise dealerships. Carwiser also provides dealerships with an online marketplace where they can make offers on private party vehicles for sale. Offer prices are enhanced by utilizing information on open recall values (service and parts). In short, a vehicle is more valuable to the dealer if it has a serviceable open recall. Dealerships can also convert private party consumers to a new vehicle transaction. To learn more about Carwiser, please call (858) 829-9488, email info@carwiser.com or visit carwiser.com/partners.